Social Media

Create, Curate & Connect Online: On Content and Community at CU12

Last week, Connecting Up staged its 8th annual conference for the not-for-profit sector in Australia (#CU12). This year, the conference has officially branched out from being primarily a technology conference, adding the streams social media and web, as well as marketing and communications.

Connecting Up Conference Presentation on Social Media, Content and Community

Content and Community in the Social Web: A CU12 Presentation

Now, other than being one of the three committee members of the conference, I also facilitated a couple of the breakout sessions, helped out during the networking session, and presented during one of the social media power sessions with my colleague, Ben Teoh.

It was a totally new talk that I put together exclusively for the Connecting Up 2012 delegates. Last year, when I did one of the keynotes, I focused on the state of social media as it was being used in Australia and the not-for-profit sector. This year, I wanted to focus more on answering the question that I seem to be getting a lot nowadays: “We know that social media can play a vital role in not-for-profit organisations, so what’s next? How can we take this further?”

Also, as part of the conference committee, I knew that I wanted the following topics to be covered in the social media/web stream:

  • Strategy and Policies
  • Research/Best Practice/Case Studies
  • Content and Community
  • Metrics/Measurement

So, the committee used these topics as a guide on which presenters we would like to have in our conference this year. With most of the submissions covering the other topics, I ended up with the topics I really love: Content and Community.

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Categories: Community, Content, Highlights, Social Media | Tags: , , , , | Leave a comment

What’s the Ideal Content Ratio?

555+ : The Ideal Content Ratio

This post has now been moved to: What is the Ideal Content Ratio? (at Vervely)

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Social Media 101 Guides: Twitter, Facebook and Pinterest

Over the last couple of months, I’ve finally started writing down the tips that I have been talking about and presenting on for many years. Like this blog, these basic social media guides have been long overdue.

Basic Social Media Tips for Nonprofits

Social Media in a Nutshell

If you’re interested, do check out these social media 101 guides that I have written at Connecting Up:

Twitter 101 for Nonprofits – This is a basic overview of why nonprofit and charity organisations should get on Twitter, and how people can use this social media platform.

Facebook 101 for Nonprofits – Primarily revolving around creating Facebook Pages for nonprofits, this basic guide provides a number of resources and tips.

Pinterest 101 for Nonprofits – Although Pinterest is still a new social platform, it is growing in popularity and may be considered a great way to tell nonprofit organisation’s stories in a visual format.

I hope you find these guides useful. I will keep you posted once I finish the other articles that I am planning to write. If you have any platform in particular that you wish to learn more about, please let me know too. I’d be interested to know about the things that you wish to learn more about.

Categories: Social Media | Tags: , , , , | Leave a comment

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